Clean Development Mechanism


26. 09. 2006


When the expression is faithful to its given, the result can only be communicative and a pleasure to the viewer. Designing the visual identity for the International Conference on Clean Development Mechanism (CDM) was a challenge Al Mohtaraf undertook with pleasure; it was necessary that the work be clear, eye-catching and complementary to the message of cleanliness and subtleness, which the event carried.

The outcome, which was a bird whose wings were made of leaves and whose colors ranged between fresh lime to aqua blue, was not a mere logo, but an icon. It marked the poster, stationary, and stands of the event with an altogether unforgettable character.

Advertisements for The International Conference on Clean Development in the Financial Times and Herald Tribune.

 


Message of the day

This November the King Fahad National Library revealed its new identity designed by AlMohtaraf in a large press conference at the library's new headquarters. More details here.

 

Beirut sculpture takes center stage and opens the Beirut Art Week in front of Le Grey Hotel in the presence of the artist Kameel Hawa, the Lebanese minister of culture and the the director of the Beirut Art Fair Laure D'Hauteville among others.

 

On April 13, 2013, Al Mohtaraf Beirut studio will be hosting the launch of the book 'Arabic Type Design for Beginners' from the Khatt foundation. Book your copy: khtt.foundation@gmail.com  

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